📈 The Epicentre of UK Pet Retail: PATS 2026 Elevates to the NEC Birmingham This September! 🇬🇧🐾🐠
The UK pet and aquatics market is entering its most dynamic commercial season. From September 27 to 29, 2026, the absolute definitive buying and networking event for the British pet industry officially opens its doors: PATS 2026.
In an exciting milestone for the show’s history, PATS moves to the world-class NEC Birmingham, filling over 16,000 square meters of exhibition space across Halls 3 and 3A. Co-located with BETA International (the premier equestrian and country lifestyle trade show), this combined mega-event brings together over 450 exhibitors and more than 8,000 professional trade visitors under one roof.
🗓️ Event Dates: September 27 – 29, 2026
📍 Venue: National Exhibition Centre (NEC), Halls 3 & 3A, Birmingham, West Midlands, B40 1NT, UK
🎯 Core Focus: Independent Retail Sourcing, High-Volume Order Placements, Aquatics Specialized Trade, and Brand-New Product Showcases.
What to Expect on the Massive NEC Floorplan:
🔹 Unparalleled Sourcing Power: Connect face-to-face with over 450 world-class suppliers, premium nutritional brands, and innovative pet care startups eager to write direct orders.
🔹 The New Product Awards & Gala Dinner: Taking place in the Concourse Suite, this expanded program will crown 16 distinct honours across 9 pet product categories, 3 aquatics tracks, and 3 dedicated UK Retailer awards.
🔹 Business & Innovation Theatre: Gain crucial retail insights, market trend forecasts, and actionable digital commerce strategies from pioneering industry experts.
🔹 Aquatics & Equestrian Cross-Over Synergy: Gain direct access to specialized aquatic setups and tap into an extra 3,000 equestrian trade professionals through the co-located BETA International halls.
Who is Attending:
Independent Pet Shop Owners, Mass-Market Corporate Buyers, Wholesalers, Importers, Garden Centre Sourcing Teams, Grooming Salon Owners, and Veterinary Retail Managers. With over 80% of visitors holding direct purchasing authority, this is where the pet trade does business.
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